I recently posted a recruiting question to my LinkedIn network and would like to share with the StaffBytes community. The question was “When sending emails cold to potential candidates, what is the best or most effective “subject” line you have used?” If you are a member on LinkedIn, jump in on the discussion! Go to my LinkedIn page here‚ and look under my questions.

In my‚ opinion, not enough emphasis and strategy is placed on‚ subject lines in emails - so I wanted to‚ pull together‚ knowledge from‚ others‚ in‚ the recruiting industry and find out what‚ has‚ been used and‚ what has worked.‚ Here are some of the suggested subject lines:
- Hoping to network with you
- A confidential career appraisal and access upper quartile job opportunities in your industry
- Salary survey for (a specific industry)
- Job Title + ‘Please Respond’
- Challenging career opportunities with xyz ltd.
- Interesting career opportunities with xyz ltd.
- Message from “firm name”
- Geoff, your old resume‚
- Geoff, Recruiter calling
- Name followed by the name-of-someone-they-know suggested we connect
- Can we setup a time to talk?
- Would you be available for a phone interview?
- Career Opportunities at ______________
- Would you be interested in opportunities at __________?
- Your Resume Online - ________ Opportunities
- Hi _______ - Interest in _____________
- Hi _______ - _____________ is hiring
- Excellent Opportunity at XXX (Direct to a personal account)
- You’re professional expertise is requested (professional organization)‚
- Introductions or Phone discussion requested (work account)‚
- Help a friend find a new position and earn a referral bonus (any account)
- Recruiter seeking numerical astrophysics Ph.D. for XXXXX
- You are the answer to my client’s prayers
Someone also‚ presented‚ four great articles on the topic of “email subject lines” to check out as well:
- http://www.web-source.net/web_development/email_marketing.htm‚
- http://www.imediaconnection.com/content/6909.asp
- http://www.mindtools.com/CommSkll/EmailCommunication.htm
- http://www.gettingattention.org/my_weblog/2007/10/email-subject-l.html
Sponsored by SmashFly Technologies, Provider of WildFire, The First Job Marketing Platform
July 1st, 2008 at 10:13 am
I normally just say: attempting to reach you in reference to a great career opportunity in whatever industry. I however like the hoping to network with you. I definitely will be adding it to my communications. Thanks again. Geoff.